OpenAI has introduced ChatGPT Pulse, a brand new function designed to shift the chatbot expertise from reactive to proactive. As a substitute of ready for consumer prompts, Pulse anticipates every day wants and delivers personalised summaries on to cell gadgets. This marks a big change in how customers work together with AI assistants, aiming to offer sensible help built-in into every day routines.
Not like calendar reminders, Pulse creates notifications based mostly on consumer habits, pursuits, and deliberate actions. For instance, a morning notification would possibly embody a every day overview, tailor-made information, upcoming duties, or journey suggestions. The data is offered in visible playing cards, every containing concise particulars that may be rapidly scanned or explored additional. The system analyzes conversations and preferences in a single day, producing 5 to 10 playing cards that seem within the ChatGPT cell app the next day.
Now in preview: ChatGPT Pulse
It is a new expertise the place ChatGPT can proactively ship personalised every day updates out of your chats, suggestions, and linked apps like your calendar.
Rolling out to Professional customers on cell right this moment. pic.twitter.com/tWqdUIjNn3
— OpenAI (@OpenAI) September 25, 2025
At the moment, Pulse is offered completely to Professional subscribers, who pay $200 monthly. Playing cards disappear on the finish of the day until saved, and customers can present suggestions, request particular themes, or dismiss irrelevant strategies. Integration with exterior apps, akin to Google Calendar and Gmail, expands Pulse’s capabilities by enabling options like assembly schedules, birthday reminders, or restaurant suggestions at journey locations. This proactive strategy goals to study consumer routines and provide well timed help with out requiring express prompts.

Sensible examples spotlight its vary: from cooking strategies and exercise plans to journey routes customers had not beforehand thought of. Nevertheless, this comfort raises privateness and safety considerations. Specialists warning that the extra private information is built-in, the upper the potential dangers. OpenAI emphasizes that every one Pulse content material undergoes security checks and that customers keep management—Pulse might be disabled anytime underneath Settings > Personalization by turning off memory-based strategies.

Strategically, Pulse displays OpenAI’s purpose to evolve ChatGPT into an always-on digital companion, not only a question-and-answer device. The corporate additionally positions it as a possible various to conventional information feeds, providing AI-driven morning briefings designed to ship worth rapidly, with out the distraction of limitless scrolling.
For now, Pulse is in preview mode for Professional subscribers, with plans to increase availability to the Plus tier ($20/month) later within the yr. By organizing schedules, suggesting related content material, and anticipating consumer wants, Pulse represents OpenAI’s imaginative and prescient of a really proactive assistant—one which capabilities as a private digital supervisor, all the time prepared to offer help.
Filed in . Learn extra about AI (Artificial Intelligence), ChatGPT and OpenAI.
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